How DTC brand Andie Swim used Instagram as a testbed for its first

In June, direct-to-consumer swimwear brand Andie Swim launched its first major advertising campaign, just over two years after its launch. Ahead of rolling out the campaign, which spans outdoor mediums from subway ads to billboards, the brand spent a year testing and learning through social media ads what resonates with customers.

Andie - QuickFrame

Lamar Advertising Company on LinkedIn: Andie Swim is a digitally

Andie - QuickFrame

We A/B Tested Our Homepage & Here are the Results

DTC swimwear: Summersalt, Ookioh, Parade and other brands navigate

I Tried the One-Piece Bathing Suit That's All Over Instagram

DTC swimwear: Summersalt, Ookioh, Parade and other brands navigate

DTC swimwear: Summersalt, Ookioh, Parade and other brands navigate

Behind the Brand: Melanie Travis, Founder of Andie

DTC swimwear: Summersalt, Ookioh, Parade and other brands navigate

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