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Venturing into retail: SoGal and cherry blossom intimates

By A Mystery Man Writer

Graduate or Undergraduate Entrepreneurship Majors,Entrepreneurship/Venture Capital (VC) Investing,The case highlights a women-founded venture capital firm that values investments in diverse entrepreneurs and an innovative retail business started by two minority entrepreneurs. Students will be asked whether the firm should invest in the venture and will also be asked to discuss models that may help transform the retail business into a VC-backed scalable technology business.,By the end of the discussion, students will be able to evaluate the feasibility and scalability of a new business venture; and evaluate the alignment between a venture capital company and a new venture.,Teaching Notes are available for educators only. Please contact your library to gain login details or email support@emeraldinsight.com to request teaching notes.,This case highlights the lack of resources for women and minority entrepreneurs as well as the underrepresentation of minority women in the VC industry.,CSS 3: Entrepreneurship

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Venturing into retail: SoGal and cherry blossom intimates

Cherry Blossom Bra

Venturing into retail: SoGal and cherry blossom intimates

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Venturing into retail: SoGal and cherry blossom intimates

Cherry Blossom Intimates, Glenarden MD

Venturing into retail: SoGal and cherry blossom intimates

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Venturing into retail: SoGal and cherry blossom intimates

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Venturing into retail: SoGal and cherry blossom intimates

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Venturing into retail: SoGal and cherry blossom intimates

Jasmine Jones

Venturing into retail: SoGal and cherry blossom intimates

Venturing into retail: SoGal and cherry blossom intimates

Venturing into retail: SoGal and cherry blossom intimates

11 Diverse Startups Win at 2020 SoGal Global Pitch Competition Finals, by Hannah Kate Kelley, SoGal

Venturing into retail: SoGal and cherry blossom intimates

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