River Island used to be called something completely different and it started out as TWO different stores

IT’S a well-known name on the high street, but did you know that River Island used to be called something completely different? The fashion retailer actually started out as two separate cloth…

Case Study: River Island

River Island used to have the most BIZARRE name – but can you remember when the popular high-street store was called this? - OK! Magazine

Island

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River Island Used To Be Called Something Totally Different And Our Minds Are Blown

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The family history of River Island: Bernard Lewis and Ben Lewis

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